MIXX CANADA SPRING 2009
FULL-DAY CONFERENCE EVENT
* We'll be adding more Bios in the future, so make sure to check back frequently to see our updated list of Keynote and Panel Speakers
Keynote Speakers include:
Jascha Franklin-Hodge is the Chief Technology Officer and Founding Partner of Blue State Digital. A Blue State Digital founding partner, Jascha brings more than a decade's experience in software development in the corporate, nonprofit, and political spheres to his role as Blue State Digital's Chief Technology Officer. He manages the company's technology staff and operations out of Blue State Digital's technology center near downtown Boston, including the infrastructure, maintenance and enhancement of the Blue State Digital Online Tools, and technology client services. Blue State Digital spearheaded Obama for America's extensive online fundraising, constituency building and peer-to-peer networking initiatives, all of which helped to create momentum for the President-elect's successful campaign in 2008's historic election. For the campaign, Jascha managed the team that built and ran the my.barackobama.com technology platform, and worked directly with Obama for America's New Media team in providing the tools and platform to engage supporters, donors and volunteers. In addition, he managed the server and systems infrastructure that powered the Obama web presence. For Gov. Howard Dean's groundbreaking 2004 presidential campaign, Jascha led the technology team responsible for scaling, securing, and maintaining a high-visibility, high-traffic Web site, which received praise from both the political and tech communities for its usability, reliability, and depth of functionality. Before entering the world of politics, Jascha was the director of software development for America Online's Digital Music Division. He helped architect several cutting-edge applications including Radio@AOL, Spinner, and MusicNet, as well as the digital music player Winamp. He has also worked for the Art Technology Group and Software Tool and Die (The World), and has consulted to the Computer Museum, Andiron Press, the School of the Museum of Fine Arts (Boston), and the Nieman Foundation for Journalism at Harvard University.
Nathan Woodman is the Managing Director of Adnetik, and is responsible for Havas Digital's media and data trading service offering. In this capacity, Nathan serves as an expert resource to Havas Digital on media exchanges, data trading platforms and advanced targeting and segmentation practices. Prior to his current position, Nathan held many positions across Havas Media, including Online media buying, data analytics and strategic communications planning. Most recently, he served as an SVP of Havas Digital's corporate development team. In this role, Nathan guided the strategic direction of Artemis, Havas Digital's analytics platform, and Ecselis, Havas Digital's insourcing operations. He also developed the business and operations plan for Adnetik. Nathan began his career at HookMedia, a start-up Online advertising venture. While at HookMedia, Nathan launched the company's core media planning and search engine marketing capabilities. During this time, he developed a deep understanding of raw ad server data and its inherent profiling and targeting capabilities. Nathan is an accomplished strategist, data analyst and marketer with experience in both advertising and internet product development. His vision and thought leadership have driven substantial ad agency development at the crossroads of data, digital and traditional advertising. He was named Up and Coming Marketer of the Year by Advertising Age and his work has been recognized by Mediaweek and the Massachusetts Interactive Media Council. Nathan received an MBA with highest honors from Babson Olin School of Management where he studied Entrepreneurship and Marketing Analytics. While at the Olin School, Nathan was an active member of the Venture Capital Club. He also holds a BA from Boston College where he double majored in Philosophy and Communications.
Gian Fulgoni, is the Executive Chairman and Co-founder of comScore Inc. (NASDAQ:SCOR), a global leader in measuring the digital world. From 1981 to 1998, Mr. Fulgoni was President / CEO of Information Resources, Inc. (IRI), the leading global supplier of scanner data to the CPG industry, where he grew the company's revenues at an annual rate of 40% to more than $500 million annually and its market value to $1.5 Billion. In 1996, IRI was recognized by Advertising Age magazine as the largest U.S. market research firm. In 1991 and again in 2004, Mr. Fulgoni was named Illinois Entrepreneur of the Year, the only person to have twice received that honor. In 2008, Mr. Fulgoni was inducted into the Chicago Area Entrepreneurship Hall of Fame, joining such luminaries as Leonard Lavin, founder of Alberto Culver and Gordon Segal, founder of Crate & Barrel. Also in 2008, Mr. Fulgoni was named an Ernst & Young® Entrepreneur of the Year.
Mr. Fulgoni serves on the boards of PetMed Express (NASDAQ:PETS), the nation's largest pet pharmacy; InXpo, the leading supplier of technology for hosting virtual events; the Advertising Research Foundation (ARF); and the North American Foundation for the University of Manchester (NAFUM). Educated in the U.K., Mr. Fulgoni holds a B.Sc. degree (with Honors) in Physics and an MA in Marketing.
Fernando Barbella, Interactive Creative Director at BBDO Argentina, was born in Buenos Aires, Argentina. After realizing he would never be an airplane pilot because of his defective vision, he decided to study for a Communications Science Degree at Buenos Aires University. Fernando began his new media communications career in 1996, as an account executive in a small software developing company. After working as Creative Director at OgilvyInteractive Latina South until 2007, he became Interactive Creative Director at BBDO Argentina. He has led Interactive campaigns and developed the integration of digital tools in strategies and integrated communications for brands such as Doritos, Nike, 7up, Gatorade, Pepsi, Lay's, Mercedes-Benz, Propel, Motorola, Dove, American Express, IBM, Lenovo, GlaxoSmithKline, Kimberly-Clark, Kodak, Panasonic, FIAT, Santander Bank, Brahma Beer, Hellmann's, Nestle, Telefónica, Coca-Cola, Sprite and SAP. Fernando's work has been recognized at the London International Advertising Awards, EFFIE Awards, the FWA, the Webby Awards, Eagle Awards Mexico, Ojo de Iberoamerica, FIAP, Festival Mundial de Publicidad de Gramado, the International Business Awards, the Argentinean Creative Circle, the IAB Argentina Awards, the Argentinean Direct and Interactive Marketing Association, the Deustche Welle Best of Blogs and the Advertising Age's "Book of Tens". A constant advocate of the benefits Interactive advertising, and an early adopter of new technologies and trends within the digital communications sphere, Fernando has also lead IAB Argentina's marketing taskforce for two years, and is a member of the IADAS (International Academy of Digital Arts and Sciences). He has taught classes, seminars and conferences about creativity in new media in Spain, USA, Argentina, Chile, Guatemala, Mexico, Panama, Paraguay and Venezuela, and contributes regularly to variety of blogs -- most notably -- "Palabras Textuales", which was recently converted into a book.
Panel Speakers include:
Coming soon!