IAB CANADA'S MIXX CANADA 2011-12 CONFERENCE SERIES IS BACK!
Back To Branding, Back To Eden
There are a host of reasons that the Internet's direct response ad capabilities have out-evolved its branding capabilities, to date.
In its infancy, plagued by painfully slow dial-up connections, image- and ad-laden editorial pages were discouraged in order to create the best experience possible for users of the nascent medium. As a result, Online ad creative remained conservative, even as broadband penetration increased across the globe, and even as the industry adapted a new, universal set of larger Online ad units.
And while Rich Media and Video have breathed new life into the universal ad units in recent years, the true branding potential of the Internet has yet to be fully-plumbed -- that is -- until now...
Register for MIXX Canada TODAY! and see how the "Art- And Science-ification" of Media, large format Rising Stars Ad Units, Interactive Video, Mobile Madness and Branded Content Plus Social Media Listening -- are all working to drive Brand Building back into the Online spotlight where it belongs!
Special Announcement!Google Canada is kick-starting MIXX with an EXCLUSIVE Watch This Space event on the evening Sept 21, 2011
Register For The MIXX Canada Full-day Conference on Sept. 22, To Get Your EXCLUSIVE Invite!
September 22, 2011 Full-day Keynote Speakers Include:
- Terence Kawaja, Founder, CEO, Luma Partners (US)
- Eileen Naughton, Managing Director, Digital Media Strategy, Google (Americas)
- Sarah Thompson, Strategic Account Director, Networked Insights (CAN)
PLUS, see case-studies by presenting Panellists, including:
- Dana Toering, Director Of Sales + Business Development, AOL Canada (CAN)
- Peter Farfaras, Solutions Specialist, Emerging Media, Microsoft Advertising (CAN)
- Mark McKee, Vice President, Marketing, TidalTV (CAN/US)
- Mark Thompson, VP, Application Services, Pelmorex Media Inc. (CAN)
- Jouari Santiago, Head Of Broadband Video, Shaw Communications Inc. (CAN)
- Melody Adhami, Partner, Plastic Mobile (CAN)
- Nussar Ahmad, Founder & CEO, Addictive Mobility (CAN)
And more...
Full-day Conference
Tickets:
IAB Members:- Earlybird: $200.00*
- Regular: $275.00
Non-members:
- Earlybird: 250.00*
- Regular: $325.00
7-City Cross-Canada Roadshow
Coming soon to a city near you!
Each three-hour presentation will include an update on the changing Interactive landscape in Canada from comScore Canada,
PLUS...
Nine Advertiser case studies from our collection of Canada's top Online Publishers + Ad Networks.Tickets: $75